On November 3, 2026, EICMA, the Milan International Motorcycle Show, kicked off as scheduled. As a landmark event for the global light mobility industry, EICMA brings together manufacturers, distributors and end customers worldwide. It serves as a key platform for brands to showcase strengths, foster cooperation and gain insights into market trends. Yunlong Motion presented a lineup of EEC-certified light electric vehicles at the exhibition and held in-depth discussions with European channel partners and end users.
On the opening day, the booth welcomed a steady stream of visitors, including distributors and end customers from Italy, Spain, Germany, Portugal, Hungary and other countries. Our team conducted one-on-one talks with guests covering vehicle specifications, range performance, compliance documents, lead times, regional distribution policies and after-sales support. Many distributors showed strong interest, focusing on exclusive regional dealership, stock plans, spare parts supply and marketing support.
Face-to-face conversations clearly revealed notable shifts in Europe’s light electric vehicle market. Distributors are no longer price-focused only; they attach greater importance to vehicle reliability, stable long-term delivery, comprehensive technical training and local after-sales systems. End users prefer compact, easy-to-operate models with low maintenance costs, prioritizing safety, battery reliability and clear warranty terms. Short-distance urban commuting, rural travel and leisure mobility remain the core application scenarios.
For Yunlong Motion, this exhibition is far more than a product showcase. It offers a valuable chance to listen to frontline market feedback, which will guide our future product upgrades and marketing adjustments. On the first day, we received multiple inquiries and preliminary cooperation intentions, with distributors from several regions submitting dealership applications, laying a solid foundation for new orders.
EICMA 2026 is still ongoing. The Yunlong Motion team will continue to meet global business visitors and advance business negotiations. Going forward, we will keep market demands at the core, continuously refine our Europe-compliant mobility products, empower dealer partners and steadily expand our footprint in Europe’s light electric mobility sector.
Post time: Nov-05-2026